
Today on the site: blog.hubspot.com, Colleen Coyne equates her relationship with exercise to a small business owners relationship to blogging. “It is important for any business of any size to build, grow and nurture a strong funnel of leads to keep the business healthy. In my experience as an Inbound Marketing Consultant, I would argue that as a small business owner, blogging is your running,” says Coyne.
Everyone knows that running burns calories…well, blogging brings traffic to your website. Coyne advises small business owners to spend “an hour or two per week” blogging on your business site to see the positive effects this activity has on the company. And like exercise, if you make it part of your daily routine, the easier it will be.
How about you? Are you blogging consistently?
